BISNIS DIGITAL BERKELANJUTAN: INOVASI DAN STRATEGI DI TENGAH TRANSFORMASI EKONOMI DIGITAL

Authors

Raden Minda Kusumah; Desta Sulaesih Mursyidah; Nina Septina; Ria Estiana; Octaviani R. Santoso; Neneng Sayidah; Son Haji; Bisma Indrawan; Triyani Triyani; Evi Sofiati; Yoki Oktorian Sukardi; Agistya Maharani Joner; Ahmad Kamaludin; Limbert Hutahaean

Keywords:

Bisnis Digital Berkelanjutan (Sustainable Digital Business), Transformasi Ekonomi Digital (Digital Economic Transformation), Inovasi Model Bisnis (Business Model Innovation), Teknologi Digital (AI, Big Data, IoT, Blockchain), ESG (Environmental, Social, and Governance), Keamanan Siber (Cybersecurity), Strategi Pertumbuhan (Growth Strategy)

Synopsis

Buku Bisnis Digital Berkelanjutan: Inovasi dan Strategi di Tengah Transformasi Ekonomi Digital membahas perkembangan bisnis digital yang dipengaruhi oleh transformasi teknologi dan ekonomi global. Buku ini menguraikan konsep bisnis digital berkelanjutan, inovasi model bisnis, pemasaran digital, keuangan digital, hingga peran teknologi seperti AI, Big Data, IoT, dan blockchain dalam meningkatkan daya saing bisnis modern. Selain itu, buku ini menyoroti pentingnya tata kelola digital, keamanan siber, ESG, serta strategi pertumbuhan bisnis yang berorientasi pada keberlanjutan dan ramah lingkungan. Dengan pendekatan teoritis dan praktis, buku ini diharapkan menjadi referensi bagi akademisi, mahasiswa, dan praktisi dalam memahami strategi bisnis digital di era ekonomi modern.

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July 3, 2026

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Raden Minda Kusumah, Desta Sulaesih Mursyidah, Nina Septina, Ria Estiana, Octaviani R. Santoso, Neneng Sayidah, Son Haji, Bisma Indrawan, Triyani Triyani, Evi Sofiati, Yoki Oktorian Sukardi, Agistya Maharani Joner, Ahmad Kamaludin, & Limbert Hutahaean. (2026). BISNIS DIGITAL BERKELANJUTAN: INOVASI DAN STRATEGI DI TENGAH TRANSFORMASI EKONOMI DIGITAL. Widina Media Utama. https://doi.org/10.59818/mt4fbd30